That’s a very good point. It pulls the viability of OTA into the mainstream and does so in a very huge way. Personally, this bothers me a bit. I like being part of a (relatively) private little army of “Tablo-ites”, people who know the product, love the product and are invested in it’s success.
This is going to facilitate cord-cutting to the masses, making it easy and (more important) making it known, helping people understand how easy it is and just how much great / free programming is out there.
Using myself as an example: up until three months ago, when I stumbled upon (and bought) a Tablo in a Best Buy, I had never even heard of Quest, Justice TV, Cozi, Comet, Laff, Ion, Antenna TV, Joe, Decades, Start TV, any of it. I had never seen (nor heard of) Dominique Dunne, New Detectives, Dog Town, or variety shows with Glen Campbell, Johnny Cash, Sonny & Cher, Dolly Parton, Mac Davis … ANY of that.
Like me, there are many people out there to whom none of this would ever occur. Amazon’s presence in this space can increase the awareness of this OTA world and with their resources, make anything they want of it.
And of course, Amazon never stands still for more than a few minutes. One year from now, they will have made tons of improvements, adjustments & “fixes”, probably even a newer / better version (or two) and of course, lower price points.
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